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Overview

This feature allows agencies to generate additional profit from pay-as-you-go credit purchases while ensuring transparent pricing for their clients. Let’s explore how Margin Settings work and how to configure them effectively. thinkrr Voice AI credits have a base price of $0.01 per credit. Agencies earn profit based on the margin they set on the credits their Sub-accounts purchase.

Markup for Sub-Accounts

Agencies set a single margin, expressed as a percentage. Sub-accounts buy credits at the agency’s price, while the agency is billed the base price and keeps the difference as profit. The margin is the share of each Sub-account purchase that the agency keeps. The price a Sub-account pays is the base price divided by (1 − margin). Sub-accounts always receive the full number of credits in the pack, and they never see the margin percentage. For example, at a 25% margin: The agency retains the difference as profit. Profits are accumulated and paid out via Stripe once they reach a minimum threshold of $100.

Configuring Margin Settings

Agency owners and admins can manage the margin from Profile Settings within the thinkrr Voice AI platform. Here’s how:
1

Open Profile Settings

Hover over your profile name in the bottom-left corner and click Profile Settings.
2

Open the Billing Tab

Click the Billing tab and scroll to the Margin section.
3

Enter Your Rate

In the Your rate field, enter your margin as a percentage. For example, entering 25 means you keep 25% of every Sub-account credit purchase.
4

Save Changes

Click Save to apply the new rate. Rate changes apply to purchases made after you save, and past transactions keep the rate they were sold at.
5

Review What Your Sub-Accounts Pay

Check the What your sub-accounts pay table. For each credit pack, it shows what Sub-accounts pay and what you earn at your saved rate.

Tracking Your Earnings

Account Manager shows a summary of your margin at a glance:
  • Credits sold to sub-accounts: the total credits your Sub-accounts have purchased, and across how many accounts.
  • Your earnings: your profit for the month.
  • Your current margin: your saved rate, which applies to new sales.

Stripe Payouts

To receive your profits, connect your Stripe account from the Stripe payouts section of the Margin card. Click Connect to get started. thinkrr does not charge fees on these payments.

Default Pricing and Exceptions

  • Base Price for Primary Sub-Account: The agency’s primary working sub-account is always charged the base price of $0.01 per credit. Its Don’t Apply Markup option is always checked and cannot be changed.
  • Customizing Sub-Account Pricing: The same margin applies to all Sub-accounts. Agency admins choose which Sub-accounts it applies to:
    • A checkbox labeled “Don’t Apply Markup” is available for each sub-account in the Sub-Accounts table in Account Manager.
    • If checked, the sub-account will be charged the base price of $0.01 per credit, bypassing the margin.

Sub-Account Transparency

Sub-accounts see the price of each credit pack in the Recharge section of Profile Settings > Billing. They never see your margin percentage. This ensures clarity for clients regarding the cost of purchasing additional credits.

FAQs & Troubleshooting

General Questions

The standard base price is $0.01 per credit, before any margin is applied.
Only agency owners and agency admins can set and adjust the margin for associated Sub-accounts.
No. The same margin applies to all Sub-accounts. You can choose which Sub-accounts it applies to by checking “Don’t Apply Markup” for the ones that should be charged the base price.

Configuration

Go to Profile Settings > Billing, and find the Margin section. Enter your percentage in the Your rate field and click Save.
Yes. Rate changes apply to purchases made after you save, and past transactions keep the rate they were sold at.
That Sub-account will be charged the base price of $0.01 per credit, bypassing your margin.
The price is the base price divided by (1 − your margin). At a 25% margin, a $25 pack costs the Sub-account $33.33 and you earn $8.33.

Usage and Results

Sub-accounts can view their pricing in the Recharge section of Profile Settings > Billing.
No. Sub-accounts see the price of each credit pack, but never the margin percentage.
thinkrr automatically tracks profit margins in real time. Payouts are issued via Stripe once the agency hits the $100 threshold. Connect Stripe from the Margin section in Profile Settings > Billing.

For additional questions or guidance, try using our Virtual Support Agent! Available 24/7 to help resolve most issues quickly at thinkrr.ai/support. If you still need assistance, visit our support site at help.thinkrr.ai and submit a Ticket or contact our team directly at hello@thinkrr.ai.