Margin Settings
Margin Settings in the AVA Voice AI platform empower Agency accounts to define custom markups on the price of minutes purchased by their Sub-accounts (clients).
Overview
This feature allows agencies to generate additional profit from pay-as-you-go minute purchases while ensuring transparent pricing for their clients. Let’s explore how Margin Settings work and how to configure them effectively.
Details
Markup for Sub-Accounts
Agencies can set a markup on the base price of USD$0.18 per minute charged by thinkrr.ai. This markup determines the final price per minute paid by Sub-accounts when purchasing additional minutes.
For example:
- Thinkrr.ai Base Price: $0.18/min
- Agency Markup: $0.02/min
- Final Price to Sub-Accounts: $0.20/min
The Agency retains the markup amount (USD$0.02 per minute in this case) as profit. Profits are accumulated and paid out via Stripe once they reach a minimum threshold of $100.
Configuring Margin Settings
Agency admins can manage markup settings from the Agency homepage within the AVA Voice AI platform. Here’s how:
Access the Agency Homepage
Log in to your Agency Admin account and navigate to the Agency homepage.
Set the Markup Amount
- Locate the field labeled “Amount to Charge Sub-Account.”
- Enter the desired markup amount in USD. For example, entering $0.02 will add $0.02 to the base price, making the final price $0.20 per minute for Sub-accounts.
Save Changes
Click Save to apply the new markup. Changes take immediate effect for all applicable Sub-accounts.
Default Pricing and Exceptions
-
Base Price for Primary Sub-Account:
The agency’s primary working sub-account is always charged the thinkrr.ai base price of $0.18 per minute. This cannot be changed.
-
Customizing Sub-Account Pricing:
Agency admins can decide if a specific sub-account is charged the base price or the marked-up price:
- A radio checkbox labeled “Apply Base Price” is available for each sub-account.
- If checked, the sub-account will be charged $0.18 per minute, bypassing the markup.
Sub-Account Transparency
Sub-accounts will see the markup price prominently displayed on their Payments page. This ensures clarity for clients regarding the cost of purchasing additional minutes.
Important Notes
-
Applies to Pay-as-You-Go Minutes Only:
Markups affect only minutes purchased on a pay-as-you-go basis. Minutes allocated via the Partner Plan provided by thinkrr.ai do not apply, and minutes purchased directly by the Agency are always charged at the base price of $0.18 per minute.
-
Payout Threshold:
Agency profits are accumulated and paid out once they reach a minimum of USD$100 via Stripe.
FAQs & Troubleshooting
General Questions
Configuration Questions
Profit and Payout Questions
For additional questions or guidance, try using our Virtual Support Agent! Available 24/7 to help resolve most issues quickly at thinkrr.ai/support.
If you still need assistance, visit our support site at help.thinkrr.ai and submit a Ticket or contact our team directly at hello@thinkrr.ai.