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AVA and NIKO for Agencies & Businesses

Thinkrr.ai offers tailored plans for both agencies and individual businesses. This guide explains how AVA and Niko function within each environment, including features, account management, and key terms. Use this documentation to understand how to choose, customize, and optimize your plan.

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1. AVA for Agencies

AVA and Niko provide agencies with scalable infrastructure to serve multiple clients through sub-accounts, flexible billing models, and a white-labeled platform for custom branding.

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Terms & Definitions

  • Agency Dashboard Admin portal to manage all Sub-accounts, monitor activity and spend, apply markups, and track profits. Also supports minute distribution (Partner Plan only).
  • Primary Sub-account The agency’s default operational account that holds monthly allocated minutes (2000 on Partner Plan). Used for distributing minutes.
  • Secondary Sub-account Additional client accounts linked to the agency. Receive default minutes under Partner Plan or purchase their own under Unlimited Plan.
  • Monthly Overview Includes:
    • Global Total Minutes
    • Mark-up Settings (“Amount To Charge Sub-accounts”)
    • Agency Profit
    • Plan Renewal Date
  • Allocation Distribution of minutes from the Primary to Secondary Sub-accounts (Partner Plan only). Minutes allocated remain fixed per month and take effect only at the next billing cycle.
  • Wallet Dollar value of available minutes in a Sub-account, reflecting any mark-up.
  • Minutes Left Usable minute balance, including allocated and purchased.
  • Spent Amount Total cost of minutes purchased during the current period (includes mark-up).
  • Apply Base Price
    Overrides mark-up and charges Sub-account the standard thinkrr.ai rate ($0.18/min). Disables agency profit on that Sub-account.

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Monthly Allotment (Partner Plan Only)

  • Primary Sub-account: 2000 minutes/month
  • Each Secondary Sub-account: 200 minutes/month
  • All minutes are non-stackable (reset monthly)

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Distribution Rules

  • Agencies can distribute Primary minutes via the Agency Dashboard
  • Minimum of 200 minutes must always remain in the Primary Sub-account
  • Allocations take effect at the start of the next billing cycle
  • Allocated values repeat monthly unless updated
  • No mid-cycle reallocation permitted

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Distribution Formula

To calculate available minutes for distribution, use the formula below:

Formula:

Available Minutes for Distribution = Primary Sub-account Balance - 200

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Subscription Start Date

  • Establishes each Sub-account’s billing cycle
  • Renewal date shown in Monthly Overview

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Metrics Tracked

  • Wallet Balance: Dollar value of remaining minutes
  • Spent Amount: Total purchase cost this period
  • Allocated Minutes: Default + distributed total

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Agency Profit Calculation

To calculate agency profit, use the following formula:

(Markup - Base Price) * Total Purchased Minutes

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Example Calculation:

  • Markup = $0.30 per minute
  • Base Price = $0.18 per minute
  • Purchased Minutes = 100 minutes

Profit Calculation:
(0.30 - 0.18) * 100 = $12

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2. AVA and NIKO for Businesses

Business AVA accounts are designed for direct use, with no need to manage sub-accounts. Users only need to monitor their own monthly allotted minute usage. To view your balance, manage consumption, or purchase additional minutes, check the section below.

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Payment & Minute Management

1

Click "Payments"

Navigate to the Payments section to view and manage your current minute balance.

2

Click "Buy Minutes"

Instantly purchase additional minutes if your balance is low and you need more immediately.

3

Click "Auto Recharge Settings"

Set up auto recharge to ensure your account is automatically topped up when minutes run low—this helps avoid interruptions in service.

4

Toggle "Automatically recharge my card when my credit balance falls below the threshold"

Choose the threshold and how many minutes to automatically add once the threshold is reached.
While optional, auto recharge is highly recommended to prevent running out of minutes unexpectedly.

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FAQs & Troubleshooting

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Subscription Plans

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Minute Allocation

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Viewing Usage and Spending

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Purchasing Credits

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Account Switching

For additional questions or guidance, try using our Virtual Support Agent! Available 24/7 to help resolve most issues quickly at thinkrr.ai/support.

If you still need assistance, visit our support site at help.thinkrr.ai and submit a Ticket or contact our team directly at hello@thinkrr.ai.